Rules are meant to be broken. And the professionals break them every day. They just do it with a sense of purpose and reason. There’s nothing more wrong than telling you that one plugin is the best for all situations because frankly, in music production that type of ‘one size fits all solution’ doesn’t exist.
How many times have you sat down at your computer with the intention of producing a track – only to be intimidated and hindered by the blank DAW staring back at your face?
So, why is the loudness war over?
Well, all the streaming platforms have individually decided to match the loudness of the music on their platform to one singular loudness level. So, whether you make super loud dubstep or very light orchestral music, the average loudness our listeners will be listening at will always be the same.
Hey, Hyperbits here. Guess what? It’s story time, kids. But I’m not writing to you… I’m writing to myself. Well, the old me. I’m writing to that insecure but ambitious 22-year-old who had never made music on a computer, almost 9 years ago…
“The older I get the more I like plugging directly into an amp. I’m tired of trying to impress myself with weird sounds. It’s about the notes and the amp.” – Steve Vai. Famous guitarists from the likes of Steve Vai to Kirk Hammett to Eric Clapton to Jimmy Page, were well known for their obsession with tone & timber.
“It’s easy to get sidetracked with technology, and that is the danger, but ultimately you have to see what works with the music and what doesn’t. In a lot of cases, less is more. In most cases, less is more.” – Herbie Hancock
“The piano keys are black and white, but they sound like a million colors in your mind.” – Maria Cristina Mena. In the world of modern electronic music production, it is critical to introduce more organic and timeless sounds into your music.
Don’t skimp on the details in your buildups. Your drop is only as good as the anticipation you create before it. Build ups are an opportunity to create tension, emotion, and much-needed energy in your music – because of this, they deserve your utmost attention.
In short, saturation is THE most effective way to add analogue edge and warmth to your music – often meaning the difference between sounding digital, flat, & dead, versus analogue, warm & alive.